Lucy Allon is the Co-founder of Straight To The Source,
She leads strategic partnerships, business development and industry engagement across the organisation’s podcast, consulting and collaboration projects.
With more than two decades of experience building trusted relationships across Australia’s food, agriculture and hospitality sectors, Lucy is recognised for connecting the right people, ideas and opportunities to create meaningful commercial and industry outcomes.
Passionate about championing Australian producers and the businesses that support them, Lucy works with brands, industry organisations, government and food businesses to develop strategic partnerships, industry initiatives and compelling storytelling that strengthen connections across the food supply chain and help drive the industry forward.